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3 ways your small business will benefit from a US-based virtual assistant

US-based virtual assistant, woman of colour, smiling while looking out a large window to the left of her while holding glasses and sitting at a desk with a laptop, plant and a take-out cup on it.

VG Staff

February 27, 2023

Having a US-based virtual assistant can be a great asset for any small business, especially those located in the U.S. Virtual assistants are professionals who provide support for a wide range of tasks and services, from general and executive administration to creative and bookkeeping tasks. They can help manage day-to-day operations and free up time for small business owners to focus on growing their businesses. US-based virtual assistants are especially beneficial to small businesses because they’re familiar with the US market, culture, and customer base.

A US-based virtual assistant can also provide an extra layer of specialized expertise and knowledge that a small business owner may not have. Virtual Gurus does extensive vetting to ensure our clients are paired with highly knowledgeable and experienced VAs in their field, which can be especially helpful if you’re just starting out and getting your business off the ground. They provide valuable insights and ideas that can help small businesses take their operations to the next level.

Lastly, in addition to freeing up time and offering their expertise, a US-based virtual assistant can and will help you save money. By delegating tasks to a virtual assistant, you’ll save costs associated with traditional hiring, including benefits, payroll taxes, and recruiting costs. A full-time hire typically comes with a lot of overhead and recurring costs. With a reliable US-based virtual assistant, small business owners can protect their bottom line. 

If you’re ready to get out of your inbox and back into profit-driving tasks, then continue reading this article to learn more ways a small business will benefit from a US-based virtual assistant.

What you’ll learn:

  1. What is a virtual assistant?
  2. Benefits of having a US-based virtual assistant for a small business
  3. Benefit #1 – local support
  4. Benefit #2 – increased expertise
  5. Benefit #3 – cost savings
  6. Summary of the benefits of working with a US-based virtual assistant

What is a virtual assistant?

us-based virtual assistant, woman smiling and sipping coffee from her home officeA virtual assistant is a person who provides support and services remotely to clients, while they work from their home offices. They can be used to help with tasks such as administration, customer service, bookkeeping, data entry, and even marketing. Virtual assistants are becoming more and more common as businesses become more remote-friendly and are looking to scale without massive costs. Beyond the cost savings, you’ll find virtual assistants very beneficial for helping you to increase your efficiency and save time.

Benefits of having a US-based virtual assistant for a small business

If you’re a small business owner, outsourcing some of your work can be a great way to save money and grow your business. And there are a number of great reasons to outsource your virtual assistant work to a US-based virtual assistant. For one, US virtual assistants are frequently more experienced and qualified than those in countries outside of North America. This means they’re more likely to be able to handle your specific needs and requirements.

They’re often accustomed to working in a customer-friendly environment, which means they’ll be able to handle communication and customer service tasks effortlessly. And last but not least, US virtual assistants are very affordable with flexible monthly subscriptions – great news if you’re planning to outsource a large number of tasks. So if you’re looking for a cost-effective way to improve your business, consider outsourcing your virtual assistant work to a North American-based service such as Virtual Gurus.

Benefit #1: Local Support

Virtual assistants will have local knowledge and familiarity with the US market

US virtual assistants are experienced and vetted in providing clients with a more personalized and accurate service tailored to their client’s local market. These virtual assistants will have enhanced local knowledge of the US market, allowing them to better understand the needs of their clients. Their experience with your local market will allow them to provide more accurate recommendations based on location, interests, and local customer habits.

For example, if you’re looking for a new local lunch joint, your virtual assistant can offer educated suggestions that are tailored to your location. Their local expertise can also extend to include information on product availability, pricing, and delivery options. You may require information such as details on local businesses, regulations, and an understanding of the local culture. With access to local market data, your US virtual assistant can provide more accurate answers to your questions.

The more familiar your US virtual assistant becomes with your preferences, the more personalized their recommendations will become. For example, if you’ve purchased a product before, your virtual assistant can easily reference your past purchases to make suggestions on similar products or discounts of interest to you. This is why Virtual Gurus loves to pair our clients with dedicated virtual assistants and help them build a solid long-term working relationship that is beneficial to both parties.

Compatible time zones – virtual assistants will be able to work and respond to you in a reasonable amount of time

Using a US virtual assistant is a great way to maximize your time and productivity. Compatible time zones are an important factor when considering a virtual assistant, as it’ll enable them to work and respond to you in a reasonable amount of time. If your virtual assistant is located in a faraway time zone, it can be very difficult to coordinate tasks, communication, and deadlines.

When you use a US virtual assistant, you can rest assured that they’re in a close time zone to you, so you’ll be able to coordinate with them most effectively. This will help you stay on top of your work, as well as help ensure that your virtual assistant is able to respond to any queries or requests in a timely manner. Plus, you can easily coordinate meetings and tasks, as you’ll both be on the same page when it comes to time.

Another great benefit of using a US virtual assistant is that you’ll have access to them during your own working hours. This means that you can ask them questions or delegate tasks with the assurance that they’ll be working parallel to you and completing tasks in the background. This alleviates any stress or worries that you may have about working with someone in a different time zone.

Benefit #2: Increased Expertise

Virtual assistants can help with fields they have dedicated experience in – relieving small business owners from having to specialize in everything in order to run their business.

us-based virtual assistant, woman with tattoos, working remotely in a coffee shop

As a business owner, there’s a good chance you’re often feeling overwhelmed by the amount of daily tasks required to keep your business up and running. There are so many different aspects to consider, from accounting to marketing to customer service. It can be difficult for business owners to specialize in all of these fields and still have time to focus on the core of their business. In fact, it’s not possible once you’re company grows large enough. Fortunately, hiring a US virtual assistant can help to relieve some of that burden, as they can take over any tasks that fall within their area of specialty where they have dedicated experience.

A US virtual assistant can take on tasks you may not have the time or expertise to complete. They can help manage customer service inquiries, create marketing materials, and provide many other services. Depending on the virtual assistant, they may even be able to provide support within multiple areas of expertise. This can be especially helpful for small business owners who may not have the time or resources to hire dedicated specialists.

In order to scale your business, you need to free up time for yourself and your team to focus on the areas that need the most attention. A cost-effective solution for this is to enlist the services of a North American-based virtual assistant company such as Virtual Gurus, which offers flexible subscription packages that scale up and down according to your needs. This allows you to only pay for the amount of support you need each month.

Virtual assistants can help automate certain processes to increase efficiency

A US virtual assistant can help businesses become more efficient by automating certain processes. Virtual assistants are capable of handling simple and complex tasks alike, freeing up your core staff to focus on other endeavors. With virtual assistants, companies can streamline their processes, leading to improved productivity and profitability.

For example, a US virtual assistant can help with customer service by responding to emails, tracking customer inquiries and managing customer data. In addition, virtual assistants can be used to automate administrative tasks such as scheduling appointments, tracking orders and managing inventory. This saves time and resources, which allows you and your core team more time to be laser-focused on key business objectives.

Another way a US virtual assistant can increase efficiency is by streamlining communication between departments. Virtual assistants can provide light project management services by handling communication between your departments, freeing up time to focus on other tasks and ensuring you’re updated on the status of every project. You can even request they provide you with real-time updates on tasks through platforms such as Slack, enabling you to manage resources across your teams more efficiently.

Virtual assistants are very adept at compiling data into a readable and usable format is another area where virtual assistants can be used to increase efficiency. Virtual assistants can pull together large amounts of data quickly and accurately in the background while you work on other tasks, providing you valuable insights without spending any of your time. For example, virtual assistants can compile data on customer trends, sales forecasts, and product performance, enabling companies to make data-driven decisions.

Finally, virtual assistants can also be used to automate your payroll processes, such as processing payments, managing payroll data and ensuring that all personnel is paid accurately and on time. This eliminates the time and resources spent on manual payroll processing.

Benefit #3: Cost Savings

Cost savings compared to hiring an in-house employee

The cost savings of hiring a US virtual assistant compared to hiring an in-house employee can be significant. With a US virtual assistant, you don’t have to worry about the costs associated with recruiting, hiring, and training an in-house employee. You don’t have to pay for office space, equipment, or additional benefits.

In addition, you don’t have to worry about the employee’s vacation time and sick leave. Virtual Gurus’ vast Talentplace has virtual assistants ready to step in and cover should your assistant require time off. With a US virtual assistant, you can save on these costs and get the same quality of work as you would with an in-house employee.

The other significant cost savings that come with hiring a US virtual assistant is in the form of time. By outsourcing your tasks to a US virtual assistant, you can save a significant amount of time that would otherwise be spent training and managing an in-house employee. A US virtual assistant can take care of all the administrative tasks that an in-house employee would normally be responsible for, such as scheduling appointments, managing emails, and creating reports. This will help save you time that can be used for more important tasks.

infographic explaining the cost comparison of hiring a remote worker vs an internal hire and how remote workers are more cost effective.

Another advantage of hiring a US virtual assistant through our Talentpool is that it provides you access to specialized skills and expertise that you may not have access to in-house, giving you a strong advantage over your competitors who rely on only their core staff’s expertise.

Cost savings associated with not having to provide benefits or pay for office space

One of the main cost savings associated with employing a US virtual assistant is that you do not have to provide benefits or pay for office space. This is because these services are typically provided remotely, meaning that the overhead costs associated with traditional employment are eliminated. This can be particularly beneficial for businesses operating on a tight budget such as startups, as it allows them to access a highly skilled workforce without having to incur the additional costs associated with providing benefits or office space.

Since our virtual assistants are paid on an hourly basis, you’re only paying for the services you actually need. This can help to keep costs down, as you’re not paying for hours that aren’t worked. Additionally, virtual assistants can be employed on a flexible basis, meaning that you can adjust the amount of work you require from them depending on your business needs. Our flexible monthly subscription packages are tailored to scale upwards or downwards; we move with your business.

Office spaces are a large financial overhead that eats into a business’s overall profit margins. According to Commercial Edge, the average U.S. office listing rate is $38.04 per square foot and is up 1.1% year-over-year. The cost of office space is only going to keep increasing. You can head over to Squareup for help calculating your overhead costs if you don’t already know it.

When you employ a US virtual assistant, you don’t have to pay for the cost of providing office space, they provide their own! This is because they work remotely, meaning that you don’t have to factor in the cost of leasing or purchasing an office or workspace. It’s also beneficial for the virtual assistant who doesn’t have to deal with long commutes.

Here’s a list of costs you don’t have to worry about when you hire a US virtual assistant:

  • Health insurance
  • Vacation leave
  • Sick leave
  • Office supplies
  • Office furniture
  • A full salary
  • Retirement plans


These are huge benefits for businesses that are looking to reduce overhead and increase their bottom line. By hiring a US virtual assistant, you’re able to save all of these costs. These types of cost savings can be especially beneficial for small businesses or startups that have limited funds. With a US virtual assistant, you can focus on growing your business and not stress about the costs associated with your growth.

Conclusion 

Summary of the benefits of having a US-based virtual assistant 

A US virtual assistant can be an invaluable resource for businesses today. With their help, companies can free up their time and resources to focus on their core competencies and spend less time on administrative work.

One of the primary benefits of hiring a US virtual assistant is the significant cost savings, as well as the ability to scale up the amount of support you receive depending on your needs each month. By outsourcing tasks to a US virtual assistant, you’ll reduce your overhead expenses, such as salaries and benefits, and instead can invest the money in other areas of the business.

Never worry about a timezone again with a US virtual assistant at your disposal. You’ll easily be able to coordinate tasks and get updates during your working hours and they have flexible availability, which allows for greater convenience when last-minute items pop up on your to-do list.

Feeling unsure about your digital marketing efforts? That’s ok because you shouldn’t have to manage every area of your business alone. Having a US virtual assistant also allows businesses to access valuable skills and expertise in specialty areas they may not have had access to previously. With their help, businesses can quickly and effectively obtain the data they need to make informed decisions.

Final thoughts on the importance of a virtual assistant to small businesses

The importance of a US virtual assistant for small businesses cannot be understated. With the rise of digital technology and access to a global customer base, you’ll want to keep your competitive edge in the market and a virtual assistant will help you to manage operations, communicate with customers, and ensure that business processes are running smoothly. They can also provide assistance with tasks such as scheduling meetings and appointments, managing client relations, and handling customer service inquiries.

We’ve stated it before, but we’ll state it again, a virtual assistant will save you a significant amount of operating costs. By outsourcing tasks to a virtual assistant you’ll see a significant reduction in your overhead costs, not to mention the amount of time you’ll save too. You can take advantage of your new-found time to focus on other aspects of your business, such as marketing strategies and building a strong sales funnel.

Finally, a US virtual assistant can help you to streamline your small business operations and improve overall efficiency. Take control of your productivity with a virtual assistant at your side and choose only the amount of support you need. Our Talentplace portal makes the decision easy by allowing you to choose the tasks you want support with and also suggesting related tasks you may find helpful.

Make the decision to hire a US virtual assistant to maximize your resources and remain competitive in today’s digital world.

VG Staff

We connect you with the right talent so you can delegate and save time, confident your projects are in capable hands. Our remote team of skilled Virtual Assistants does it all, from bookkeeping and marketing to data entry and administrative support.

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